Felix FAN

Felix FAN/樊俊伟

Senior IP Counsel/高级专家

Alibaba Intellectual Property Institute/阿里巴巴知识产权研究院

Felix Fan is now Senior IP Counsel of Alibaba Intellectual Property Institute, focusing e-commerce platform IP protection and study.


Before joining Alibaba, Felix has worked with well-known brands owners including NOKIA, Microsoft and Beiersdorf to handle IP protection matters with a strong focus in China.   In Beiersdorf, Felix acted as Asia Head of Brand Protection Unit in charge of all anti-counterfeiting matters in APAC. Felix started his private practice with Fangda Partners, a leading China-based law firm from 2005.


With 10+ years professional experience in IP field, Felix has extensive knowledge with all aspects of IP protection in China. Along with Alibaba, Felix also has a very deep understanding of on-line IP protection in e-commerce world.